PARTNER FOCUS - GREEN UNION is Delighted to Introduce Ethical Fine Jeweller, Lisa Rothwell-Young
Published on: 29th May 2020
31st May 2020
Whether you call them 'pre-loved', 'second-hand' or 'new-to-you', a gown that gets to take more than one trip down the aisle is a fantastic sustainable option. Today, Ellener Bridal talks us through why you should consider opting for a wedding dress with 'experience'!
As once mentioned by Amy Powney (director of ‘Mother of Pearl’, a sustainable bridal gown label):
“A wedding dress, usually a one-wear-only item, is by definition one of the most unsustainable pieces you can ever purchase”.
In a time where climate change is paramount, our new generation are fostering change in the British wedding and fashion industry, by moving towards sustainable and eco-friendly options.
Independent mobile bridal store, Ellener Bridal, uses this force for change as the mission statement for their business:
‘To aid the reduction of ‘fast fashion’ by increasing popularity of once worn and ex-sample wedding gowns’.
Ellener Bridal sells a magnificent variety of wedding gowns and bridal accessories to suit all brides’ visions for their perfect day! Whether that be going vintage through accessorising with polka-dot lace gloves or pursuing modern glam with a 10ft diamanté veil. Their stunning dresses range from sizes 8 to 18 and are all £500 or under!
As an avid thrift-shopper herself, founder Ellener wanted to provide high-quality gowns (including designers such as Ellis Bridal and Maggie Sottero), as well as the perfect shopping experience for brides looking for a bargain. She feels that dresses which have waltzed the aisle once are just too gorgeous not to be loved again.
Situated in the heart of Northamptonshire (also covering Oxfordshire), Ellener Bridal runs mobile appointments in the evenings and on weekends to bring the gowns to you. With full stock listings on their website, you can browse all pre-loved, ex-sample and vintage gowns, veils and accessories prior to purchase. All of Ellener Bridal’s gowns are one-offs and sold as seen, so it’s important to check the gown you love is in your size or bigger!
When you book an appointment, be sure to list the codes of the items you’ve seen (from each product page) and wish to try on. To ensure you have an exciting time during your bridal appointment, Ellener Bridal will provide a complimentary bottle of prosecco to congratulate you on your engagement and to enjoy with your bridal party!
We’re sure you’re going to fall in love with a chosen Ellener Bridal gown, and when you do, the lovely Jasmine from ‘Alter-Me Alterations’ will step in to ensure the perfect fit. Even though their gowns are not made to order, Jasmine can nip and tuck wherever needed, as well as listen to any specific alterations or ideas you may have or want!
With the materials being used for bridal gowns and accessories, such as silk, being incredibly resource-intensive, a wedding lookbook can have one of the biggest impacts on the environment! We hope you can find time to appreciate the good work done to help promote fashion sustainability by using vendors such as Ellener Bridal for your aisle style.
If you wish to make an appointment with Ellener Bridal, browse their gowns or find out more about how their service works, simply visit: www.ellenerbridal.com or email: firstname.lastname@example.org.
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